Manulife's Vision and Values
  • Manulife in Hong Kong 2010 - 2011
  • Our Vision
    To be the most professional financial services organization in the world, providing strong, reliable, trustworthy and forward-thinking solutions for our clients' most significant financial decisions.
    Our Values
    Professionalism
    Real Value to Customers
    Integrity
    Demonstrated Financial Strength
    Employer of Choice
New Hong Kong Headquarters
  • Landmark Building Enhances Customer ExperienceIn late 2010 Manulife Hong Kong opened its new headquarters at the Manulife Financial Centre (MFC) in the thriving Kowloon East district.
  • This forward-looking move reflects Manulife's strong presence in and long-term commitment to the Hong Kong market.
  • A new Agency Training Centre housed in the MFC facilitates more flexibility and higher efficiency in the training sessions.
  • Other improved facilities include a new customer-call centre and a document-preparation room.
  • The landmark new building is capped with a stunning LED sign on its rooftop — giving Manulife an even stronger branding presence in Hong Kong.
Customer Experience with Manulife
  • Serving You is Always Our PleasureAs its many industry awards and customer endorsements suggest, Manulife puts service at the heart of its operation.
  • New Look, Same Dedicated ServiceRenovated in 2010, our Customer Service Centre at Lee Gardens is at the forefront of putting into practice our C.A.R.E. values that go along with ‘Service With Passion’.
  • All Queries Answered in Just One CallManulife takes an integrated approach to resolving customers' questions across our broad range of products. Our new Customer Call Centre, situated in the new headquarters, is centralized for all business lines into one department.
Manulife in Hong Kong
  • Manulife in Hong KongCanadian-based Manulife Financial started its business in Hong Kong in 1897.
  • Through its comprehensive suite of individual insurance, group life and health insurance, pensions and investment funds products.
  • Manulife’s distribution channels in Hong Kong include 4,700 professional insurance/financial advisors (as of September, 2011).
Manulife Hong Kong Management Team
Business Overview

  • The year 2010 stood out as one of Manulife's best-ever in Hong Kong and laid down a strong foundation for the year 2011.

    "We recorded many significant achievements, underscored by strong business growth, record insurance sales and agent numbers, and an expanded independent distribution network in 2010," noted Michael Huddart, Manulife's Executive Vice President and Chief Executive Officer in Hong Kong.

    He went on: "In late 2010, we completed the significant move of our Hong Kong operations' headquarters to the iconic Manulife Financial Centre in Kowloon East. This forward-thinking relocation is integral to Manulife's business-development strategy for Hong Kong, affirming the company's commitment to the territory, as well as providing capacity for further growth in future."

    Manulife's agency force reached another high record with more than 4,700 professional agents at the end of September 2011, and has broadened its independent-distribution channels by adding Bank of Tokyo- Mitsubishi UFJ as a new bancassurance partner. In July 2011, Manulife also renewed and extended its bancassurance agreement with CITIC Bank International for a further 10-year period.

    Expanded distribution capacity in 2010 helped boost the company's individual insurance sales to a record annual figure, while the two retail funds that the company offered with its Qualified Foreign Institutional Investor quota received a tremendous response from the market and sold out almost as soon as they became available.

    Manulife also firmly maintain its second-place position in the Mandatory Provident Fund (MPF) market. Our share of assets under management increased to 17.6 per cent as at the end of June 2011.

    In October 2011, Manulife kickstarted a significant, multi-media advertising campaign in Hong Kong to present forward-thinking and consumer-oriented messaging. Entitled “For your future”, the campaign is designed to highlight how Manulife’s unparalleled experience and portfolio provide personalized financial solutions that help consumers fulfil their goals in life.

Individual Financial Products
  • Riding The China Wave – Innovative Individual InsuranceBeginning from end of 2009, the local economy gradually regained its stability and was boosted by the rapid growth of that of mainland China.
  • La Vie – Dual Benefits from Life Protection and Guaranteed IncomeLa Vie provides guaranteed life-long income and life protection.
  • The Jade RMB Savings Plan – Capture the Potential Appreciation of RenminbiThe Jade RMB Savings Plan provides customers with guaranteed returns upon maturity.
  • Alpha – Flexible InvestmentAlpha is an investment-linked insurance plan that offers a wide range of investment choices.
  • Vita – A Plentiful Life Begins with Good Health!Vita features a Wellness Program and a Disease Management Program that are firsts in the local critical-illness insurance market.
  • Exclusive Customer Offers to Reward Them for Their Continuous SupportWe offer a variety of offers to express our gratitiude to our dedicated customers.
  • Keeping You Covered For Any ContingencyWe put on a wide range of promotional activities to publicize various offers on general insurance products.
  • A Privileged Lifestyle – It’s in the CardsWe launched more than 30 campaigns in 2010 to promote wider take-up of the Manulife Credit Card among our customers...
Employee Benefits
  • Broad Range of MPF Funds to Meet Different NeedsManulife strives to cater to the different financial planning and retirement needs of the people in Hong Kong with its diversified businesses and products.
  • Automatic Rebalancing for Busy MPF MembersIn February 2011, we introduced a new target date fund type in our MPF schemes.
  • Partnership with One of the Top Re-Insurers Adds MuscleManulife has signed a business partnership agreement with Munich Health, a business unit of one of the world’s leading re-insurers, Munich Re.
  • Three Quarters of a Century on Pension BusinessThis year, Manulife is celebrating its 75th anniversary of managing pension business in Hong Kong.
Investment Funds
  • Success of China-Market Funds a Tribute to Forward ThinkingBeing part of Manulife’s diversified business in Hong Kong, Manulife Asset Management (Hong Kong) was quick to spot the potential in China’s capital markets. Read more.
  • Manulife Launches Asian Bond Fund to Focus on the Asian MarketManulife continuously enriches its mutual-funds platform and capture the potential of the Asian market. Read more.
  • Spotlighting Especially Trustworthy FundsManulife Hong Kong started the Spotlight Funds Series since 2010 to identify funds that we believed were poised for solid gains. Read more.
  • Professional Advice for Advisors and CustomersManulife is committed to providing our customers with professional services and useful information about our products.
  • In a bid to give busy investors the fastest access to up-to-the-minute information at a glance, Manulife will facelift the “webcasting” section on its website to make it even more user-friendly.
  • We currently have 12 bank partners distributing our mutual funds in Hong Kong and Macau and we are looking to add more partners in our portfolio.
Professional Advisors Team
  • Motor that Drives Manulife Takes Chequered FlagAll our brand attributes – strong, reliable, trustworthy and forward thinking – are to be found at the very heart of our operation.
  • Global RecognitionThe professionalism and outstanding service levels of Manulife’s advisors are no secret – they have long been admired in the international arena.
  • Acknowledgement within ManulifeManulife’s agency force continued to put in a superb all-round performance.
  • Our Master Builder program in 2011, aimed at recognizing outstanding producers who have made substantial contributions to the company’s development and expansion, admitted 17 new Master Builders to the total of 132 currently in its ranks.
  • Our 2010 Osaka General Conference was held in Osaka, Japan in June 2010 with close to 1,000 delegates attending, invited as a recognition of and reward for their hard work and excellent track records.
  • Our annual Agency Dinner, attendance at which is both a reward for the invitees and a celebration of their efforts throughout the year...
Professionalism
  • Simply the BestIn 2011, Manulife was named “Company for Financial Planning Excellence” for the fifth consecutive year – since the inception, in fact, of this prestigious title under the South China Morning Post/Institute of Financial Planners Hong Kong Financial Planner Awards.
  • We offer our new arrivals a comprehensive 12-month program that emphasizes both professional knowledge and real-life situations.
  • A Lifetime’s Loyalty and DedicationIn the same way that we value so highly the dedication and loyalty of our top agents, they in turn regard working for Manulife as a pleasure and a privilege, leading many to make it a lifelong career.
Independent Distribution
  • Independent DistributionA strong and diversified distribution platform that includes in-house agents and independent distribution partners enables Manulife to reach customers from all walks of life.
  • Our Bank PartnersIn 2010, there was impressive growth in bancassurance, with sales up by 56 per cent over the 2009 figure.
  • Insurance Brokers and Independent Financial AdvisorsBusiness from these sources also grew encouragingly, with a six per cent sales increase in 2010 over the 2009 figure.
Awards and Accolades

  • Branding and Service Awards

  • Community Awards

  • People Development Award

Corporate Citizenship
  • As a strong and reliable company with over a century of history in Hong Kong, Manulife is committed to putting something back into the community it serves. To this end, it is resolutely pro-active in sponsorship initiatives and other charitable endeavours, giving the bulk of its help to those least able to help themselves — the young, the elderly, the sick and the disadvantaged.
  • Nurturing the next generationManulife has sponsored the Manulife Centre for Children with Specific Learning Disabilities (MCCSLD) at the Polytechnic University of Hong Kong since its establishment in 1999.
  • For the third time in five years, Manulife funded the establishment of a therapy room for the Heep Hong Society.
  • Looking after the previous oneThe Hong Kong Society for the Aged (SAGE)'s Care and Attention Homes for the Elderly in Shek Wai Kok, Tsuen Wan, was visited by Manulife senior management and some 20 volunteers prior to Chinese New Year.
  • And once again, Manulife supported Operation Santa Claus, an annual charity drive jointly organized by the South China Morning Post and Radio Television Hong Kong.
  • Doing Our Bit for the CommunityA strong team of more than 3,000 Manulife staff and agents participated in the 2010/2011 Hong Kong and Kowloon Walk for Millions organized by the Community Chest of Hong Kong (HKCC).
  • Another traditional charitable staple for Manulife is the annual Hong Kong Red Cross Blood Transfusion Service's blood-donation program.
  • Helping to create a sustainable environmentAs part of our ongoing commitment to encouraging a “greener” life and work-style, we have incorporated the following environmentally friendly features into our spacious new Hong Kong headquarters at Manulife Financial Centre.
Manulife

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